Books

1. The 360 Degree Brand in Asia: Creating More Effective Marketing Communications

   

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2. Globalization and History: The Evolution of a Nineteenth-Century Atlantic Economy

   

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3. Passport Spain: Your Pocket Guide to Spanish Business, Customs & Etiquette (Passport to the World)

   

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4. International Marketing Research

   

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5. Shipping and Logistics Law: Principles and Practice in Hong Kong

   

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6. Strategic Positioning in the Oil Industry: Trends and Options

   

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7. Energy Efficiency Improvements in Electronic Motors and Drives

   

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8. Dictionary of International Trade: 4,071 International Trade, Economic, Banking, Legal & Shipping Terms

   

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9. Commodifying Communism

   

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10. Coffee With Pleasure

    

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11. Moving People to Deliver Services: Labor Mobility and the Wto (World Bank Trade and Development Series)

    

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12. Breaking Through Culture Shock : What You Need to Succeed in International Business

    

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13. The Future of World Trade in Textiles and Apparel

    

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14. Global Business Regulation

    

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15. Exporting to Canada: A Guide for American Companies (Self-Counsel Business Series)

    

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16. Keys to Starting an Export Business (Barron's Business Keys)

    

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17. International Business Etiquette, Latin America: What You Need to Know to Conduct Business Abroad With Charm and Savvy

    

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18. Monetary Policy: Goals, Institutions, Strategies, and Instruments

    

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19. Doing Business in Emerging Markets: Entry and Negotiation Strategies

    

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20. Competition in Global Industries (Research Colloquium / Harvard Business School)

    

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21. Forecasting Tourism Demand

    

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22. Doing Business Internationally: The Guide to Cross-Cultural Success

    

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23. Conferences and Conventions : A Global Industry

    

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24. Business Abroad : a quick guide to international business transactions

    

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25. Readings and Cases in International Management : A Cross-Cultural Perspective

    

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Books:

1. Changing Innovation in the Pharmaceutical Industry: Globalization and New Ways of Drug Development
2. The 360 Degree Brand in Asia: Creating More Effective Marketing Communications
3. Mastering the Infinite Game: How East Asian Values are Transforming Business Practices
4. The International Sugar Trade
5. International Marketing Strategy (4th Edition)
6. Business in Asia-Pacific
7. The Changing Face of Multinationals in South East Asia (Working in Asia)
8. Global Alliances in Tourism and Hospitality Management
9. Tourism in South and Southeast Asia : Issues and Cases
10. Understanding Business Systems in Developing Countries

Books